Born from a friendship and perfected by our own experiences in finance, start ups, and banking, we built this platform to bridge the gap between what's possible and what's actually happening for thousands of Moroccan businesses.
We weren't backed by global corporations or big venture capital.
We started with conversations — in markets, in medinas, on farms, and in cafes — listening to how business really works here.
And we built something around you — the Moroccan business owner.